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Insights
Broaden your understanding of business fundamentals and explore valuable industry insights.


From Traditional to Transformational: Rethinking Sales in the Digital Era
Steve Jobs once said, "Innovation distinguishes between a leader and a follower." In the realm of sales, this couldn't be more accurate....
Team
Jul 24, 20234 min read


How Zomato Reached the Top One Delivery at a Time
Zomato Business Profile The story goes that the founders of Zomato, Deepinder Goyal and Pankaj Chaddah, were working in their office when...
Team
Jul 21, 20233 min read


What is India Stack & How it helps transform businesses
As we observe the transformative power of the digital era, it is remarkable to witness how rapidly changing technologies drive businesses...
Team
Jul 20, 20233 min read


Understanding (and possibly memorizing) maps and flags may be more important than you think
While this may seem like an unusual and ludicrous thing to suggest for businesses and business leaders, there are several ways it could...
Pranav Patvardhan
Jul 19, 20233 min read


How Naturals Ice cream stood out from the crowd
Summer or winter, everyone loves a nice cold scoop of ice cream. The creamy sweetness can lift anyone’s mood. A brand that keeps it...
Team
Jul 18, 20232 min read


PDCA circles or just circles – choice is yours!
In the corporate world, we extensively use the PDCA model. If it is the engineering field, fairly expected, everyone works through...
Team
Jul 17, 20233 min read


Fabindia: Weaving Business with Good
Business Profile John Bissell from Hartford, Connecticut, grew up hearing stories about India from his father, who was based in the...
Team
Jul 14, 20233 min read


Kickstarting your stagnant business
Stagnation is the death knell for businesses. It's the single most dreaded word among business owners and can strike anyone down,...
Team
Jul 13, 20232 min read


Good Earth: Business with a Passion
Business Profile In their own words, 'for 25 years, Good Earth has been nurturing a homegrown design and lifestyle brand that celebrates...
Team
Jul 12, 20233 min read


How Forest Essentials Grew to Success
Business Profile Forest Essentials is a luxury, ayurvedic, personal products brand that caters to a growing customer base, both in India...
Team
Jul 11, 20233 min read


Is Tourism Becoming Local Too?
When the 9 trillion dollar tourism industry was hit by a global pandemic in early 2020, things appeared grim for an industry that relies...
Peri Avari
Jul 10, 20234 min read


Exploring the Netflix Business Plan: A Decade of Dominance to Plateau
Netflix suffered its first subscriber loss in a decade, as reported by the company in April this year, sending stock prices crashing by...
Pranav Patvardhan
Jul 7, 20234 min read


The endearing and enduring success story of Amul
Amul has conquered it all - butter, curd, beverage, cheese, ghee, ice cream, chocolates, and even our hearts. The History of Amul...
Team
Jul 6, 20233 min read


The flight of IndiGo- how it conquered the skies
Visionaries that changed the way you fly - Rahul Bhatia and Rakesh Gangwal - Founders of IndiGo. Friends since ‘85, the duo started...
Team
Jul 5, 20232 min read


From Comics to Cinematic Triumph: The Marvel Business Transformation
What is Marvel to you? A comic? An action figure? Or, like a majority of people from my generation, a Movie? The Marvel Cinematic...
Team
Jul 4, 20232 min read
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